Richard Zurawski

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Environmentalist, Chief MeteorologistRichard Zurawski

Travels From: Halifax, NS
Fee Range: $3500+

Television and Radio Personality, Documentary Filmmaker, Chief Meteorologist for Rogers,
Host Creator and Producer of Multiple International Television Programs

Richard Zurawski, a member of the Atlantic Speakers Bureau, is a familiar voice and face to people across the Maritimes who captivates all audiences with his wit and expertise on any subject. Richard is a life-long student, lecturer, independent producer, teacher, science communicator, author, meteorologist, and public personality.

Richard is in the dissertation year of my PhD studies as a candidate at Mount Saint Vincent University (MSVU) in the faculty of education, examining the relationships between the media/PR and science and what happens to ‘science’ when it becomes ‘news’. He also lectures at MSVU in the departments of Public Relations and Communications, and in Education.

Richard is a published author with four popular books to his credit, two on weather and climate change, the third about the role of the media in science and his fourth and latest book, The Science Files – Questions and Answers From A to Z by Richard Zurawski, published by Fernwood Publishers has just been released.  The “Science Files” his hour weekly radio show, has been a staple on Rogers Radio in the Maritimes (News 95-7) for eight years in the Maritimes and is in its third year in Kitchener (570 News) and is one of the most popular segments broadcast by Rogers Radio (check out the “Science Files”).

Within the Rogers Radio Broadcast Group umbrella he is the on-air meteorologist in four of their markets.  He is guest co-host for a number of many news talk shows Rogers airs whenever science related topics arise. In the role of ‘science expert’ he has even debated on-air, high profile climate deniers such a Christopher Monckton and Tim Ball.

His “public outreach” efforts to popularize science and science education through the media extends to public and keynote speaking engagements. The topics he addresses are about science, anthropogenic global warming (AGW) issues and the relationship between media and science.

As a documentary film maker he has produced, written and hosted numerous science and history documentaries, broadcast both domestically and in international markets. He has syndicated three children’s television series, Wonder Why?, The Adventures of the AfterMath Crew and WiseWeatherWhys.

Whether it is a rally, supper hour keynote, educational/media workshops or just that your group is interested in Global Warming or issues related to the media, he is happy to be your guest speaker at your organization’s functions.

Picture Climate Change

The climate and the environment of our planet are under assault as never before. Human activity of the past 500 years and especially the last century have changed the basic makeup of our atmosphere. It is a fascinating environment that we live, one that is unique, as far as we can tell. And it is only by understanding how the weather works, why our environment is the way it is, how it became this way and why we must preserve it, that we will be able to survive as species.  In this keynote I present weather facts and lore in every way possible; at the same time entertains and teaches to learn and understand, and above all to change to a sustainable way of living at home and in our workplaces. Both people and companies have a huge role to play!

But as in all things weather, no two talks are ever the same! The general thread of the presentation is the same, but the specifics are tailored to each group so that issues, questions and range of interest are specially related to the audience. No matter who you are, you are all affected by the climate, weather and the coming climate change, but the roles, effects and perspective that you have are unique and specific. Whether its education, trucking, insurance or farming, in each talk I bring the relevance of the environment to each group.

The Media And How It Makes Us Stoopid In Science

Ever wonder about why it is that the media paints a different picture about science than scientists do? Or how about how TV does science reporting and the skews the science issues facing us? Are creationism, alternative medicine, anti-vaccine lobbies, paranormal and climate change deniers a part of science and why does the media, especially TV make such a controversy of these and other issues, when none exits within the scientific community? How do vested interests, like the tobacco lobby, the creationists and climate change deniers get access to the media and why are television producers and reporters so eager to express their point of view?

Television is perhaps the most powerful medium ever. And it is becoming even more powerful and influential through computers and the internet. Its influence and ability to skew and misrepresent science and other critical issues make it potentially one of the biggest threats we face today. How can journalists and producers report on the science without any background or understanding in the sciences? What can we do to make Television more responsible in what is aired on TV? Most viewers get the bulk of their science information from TV. And if TV gets the science wrong, so does the viewer.

Global Warming Deniers

The Global Warming debate is heating up….or is it? Why does the average Canadian and American think that climate scientists are divided on anthropogenic global warming, when in fact, the consensus is 97% among the very scientists who study the climate, that people are changing the Earth’s climate among the very scientists who study the climate. Big oil and business dependent governments on all levels are spending a lot of money to create the impression in the public sphere that the jury is still out as to whether there is global warming. Skewed graphs, distorted facts and a host of carefully worded statements, but tellingly, no evidence is being presented by vested interests as science to the public. Why do they do this? How is the media complicit and how successful are they is clouding the issues? Who are they, who is funding them and how are our governments involved with them?

What Can we Do About Global Warming?

How much time do we have to stop Global Warming. What will it take? How much will it cost? And can we do it? Is it a matter of changing the light bulbs and getting a few new reusable shopping bags? Unfortunately it will take a lot more than that, but the good news is that we still have the time, just barely, to be able to avert the very worst of the effects global warming in the coming decades. Are green technologies the answer? Can business be part of the solution, and can we maintain our lifestyles and still be environmentally effective? What are the costs of doing nothing vs the costs of making a change that will get us on the road to recovery?

Media Literacy

We are inundated in the media, bombarded by messages, advertisements, news, factoids, opinions and just plain branding outreach. How do you separate the wheat from the proverbial chaff? Opinions masquerade as news, ill-informed pundits and vested interests cloud the issues and bend the truth into pretzels. Walter Cronkite, the quintessential television newsman, was once said to have been the most trusted man in America. No longer. How the mighty have fallen. Today public opinion poles tells us that more than 50% of the public finds daily news in all media to be biased, skewed and lacking in credibility. We are flooded with 24 hour news cycles and manufactured consent has become a reality. How does one, in this age of new media, social media and an ever accelerating tsunami of so-called news, find out what to believe and what not to believe? What is the truth, where do you go to find it? Can you find it? It is all about literacy, arming yourself with a few simple tools that cuts out 90% of the BS that we are wading through. Media literacy in an age of ever expanding media and communications. For the first time in human history, the entire sum of human knowledge is available to anyone with a smart phone and the knowledge of how to access it. The trick is to be able to find it.

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